Random thoughts about roadside art, National Parks, historic preservation, philosophy of technology, and whatever else happens to cross my mind.
Sunday, July 31, 2011
So what was the problem with Borders?
I went to the mall yesterday. Had some other shopping to do that was the real reason I was there, but could not resist stepping into the Borders Express store. It was packed. As far as I could tell, the major difference in the store's usual sales tactics was the huge "Going out of Business!!" signs in the windows. The stock was discounted, but not dramatically -- Borders did 20% off sales all the time before, it was just never on everything in the store. So why the stampede to shop there now? The illusion of bargains? If people really want to buy 6 or 7 books at a shot, why weren't they doing that back before the chain began going bankrupt?